Subject:
MRKT
Course Number :
1303
Course Title: SELLING AND SALES MANAGEMENT
Course Description:
Introduces students to the skills necessary to initiate, build, and maintain customer relationships through personal sales. Legal and ethical issues associated with professional selling are examined. Management principles are also applied to hiring, training, motivating, and compensating a sales team. Pre- or co-requisite: MRKT 1301.
Credit Hours:
3 cr
GE:
None
Non-Western
Prerequisite:
Course Level: