University of Pittsburgh BradfordAcademics
SOCIAL MEDIA COMMUNICATION
 

Subject: COMM

Course Number : 0210

Course Title:  Social Media Communication

Course Description:

New media (e.g., Facebook, Twitter, text messaging, electronic gaming devices, YouTube, etc.) have been dramatically changing human communication and interaction in the modern society. This course uses media literacy approaches and information-processing tasks to introduce the niche perspectives of mass audience, developments of mass media industries, multiple dimensions of social realities, and potential effects of hyper-online relationships. Learners will explore a variety of communication theories and practices in examining the use of new media.

Credit Hours: 3 cr

GE: Behavioral Sciences       Non-Western  /Global 

Prerequisite: 

Course Level: lower level