SELLING AND SALES MANAGEMENT

 

Subject: MRKT

Course Number : 1303

Course Title:  SELLING AND SALES MANAGEMENT

Course Description:

Introduces students to the skills necessary to initiate, build, and maintain customer relationships through personal sales. Legal and ethical issues associated with professional selling are examined. Management principles are also applied to hiring, training, motivating, and compensating a sales team. Pre- or co-requisite: MRKT 1301.

Credit Hours: 3 cr

GE: None       Non-Western  /Global 

Prerequisite: 

Course Level: