Cercone, Pat Frantz

Cercone Pat Frantz

Ms. Pat Frantz Cercone
Executive Director of Communications and Marketing
Communications and Marketing


Contact Information:
pfc6@pitt.edu
814-362-7505
231 Hanley Library

Degrees and Credentials:
M.S. Integrated Marketing Communications, West Virginia University
B.A. Journalism, Indiana University of Pennsylvania

Short Bio:

Pat leads all of the university's marketing and communications efforts, including overseeing all publications and advertising, championing the university's brand, publishing its award-winning alumni magazine, and protecting Pitt-Bradford's image. She also serves as the university's spokeswoman and is a member of the President's Cabinet. She also teaches. Years ago, she taught journalism. Now, she's teaching social media communication.

In a previous life, she was a newspaper reporter and editor for 15 years. 

She is a member of the board of directors for CASA of McKean County and the YWCA Bradford. She's also a member of the Community Relations Committee of the Bradford Area Public Library. In her spare time, she reads fiction, runs, cooks and writes her own food blog.  


Research, Accomplishments, and Publications:

Most recently, she received two 2017 Collegiate Advertising Awards: Gold for Newspaper Ad -- Series and Silver for Direct Mail -- Series. She has received nine other Collegiate Advertising Awards and six awards from the CASE District II Accolades Program. 

In her previous life as a newspaper woman, Pat received four Pennsylvania Newspaper Publishers' Association awards for investigative reporting, news writing and feature writing. 

She's also had some of her work published, including an abridged first chapter of her novel-in-progress, "Pulling the Loose Thread" which appeared in the 2015 edition of Baily's Beads, Pitt-Bradford's award-winning literary magazine. Additionally, her "This I Believe" essay was broadcast on NPR station WPSU in State College in October 2010.  

Her most popular piece, an essay titled "The Card," was published in May 2006 in The New York Times bestselling book Wisdom of our Fathers: Lessons and Letters from Daughters and Sons by the late Tim Russert.